Here are some tips that will help you make and market better videos. There are 2 sections to this article, video marketing tips and video production tips. Before you market your video you have to produce it in a quality format, which means you'll need the following equipment:

Microphones - your choices are to use wired, wireless, built into the cam-corder, or even a standalone one.

  1. If you go with a wired microphone, try using a lapel microphone because the headphones mic just looks goofy.
  2. If you can afford to go wireless with your recording so much the better, as that will make things look really professional and "techy".
  3. The third option is to get a microphone stand that lies beneath the recorded screen area and it will have to be compatible with your camcorder deviceartist promotion.
Audio equipment - if you're making a simple video for web distribution then the only audio you need is any of the microphones listed above. The acoustics of your video aren't really going to be noticeably improved if you rent a recording studio or a sound room, for instance. Don't over-complicate things here, just get ready to shoot your video.

Lighting - record your video in a well-lit area and make sure that if any extra lights are being used, that they are behind the camera, not in front of it

Cameras - The Sony Webby HD camera does a pretty good job for an inexpensive camera. It has a lot of extra jacks and is compatible with firewire and usb ports, thereby making is compatible with some wireless microphone models.

Preparation, Scripts and whiteboards - Use pre-written scripts and practice them as if you were really recording. Use whiteboards placed above and behind the camera so you can easily read your script and still look like you're talking directly into the camera.

Most importantly, though, be calm and prepared prior to doing your live recording because you don't want to repeat the recordings over and over again.

Video Marketing: How to effectively market your video on the Internet

When you submit your videos you want widespread syndication of your video, therefore you should have a list of video sharing sites ready. There are a lot of video sharing sites out there but you should focus on the major ones first, then submit to the others as time allows. When submitting your video, make sure your url that you want viewers to go to is in the description, plus add in keyword-rich and topic-relevant tags in your submissions area.

When you submit a video to YouTube, the first 48 hours are the most important because that's when recently submitted videos get the most "air time". If you can somehow or another get your video to be in the Popular category, then you'll start getting an amazing number of hits and views.

A completely white-hat SEO method for guaranteeing that you get hundreds if not, thousands of views for your video is to use a service like Unique Article Wizard to syndicate your video content on blogs and directories.

There are also services like Video Post Robot and Traffic Geyser that will submit your videos to almost all of the video share sites for you, too. The one thing you have to remember when trying to rank well for certain keywords and phrases using video marketing is that there's competition from other video marketers, too.

Therefore you have to remember it's almost like regular SEO competition, which is why using a service like Unique Article Wizard to forcibly embed your video code onto hundreds of other sites to naturally drive up your page views, is really the "secret" to guaranteed high rankings for your videos